We have to give the marketing company/team working for Samsung a huge deal of credit. They continue to follow some excellent themes for the Galaxy S4 adds. They have been creating commercials that appeal to a sense of family, a sense of humor and a sense of usefulness of the device, frequently all at the same time in the same ad. This latest commercial is no exception, firing on all of these cylinders.

If you are a mom or a dad you will probably find this commercial engaging and evocative. Even if you are neither a mom, nor a dad, it is still pretty darn funny! Enjoy.