Here's a Google Glass double story for you this afternoon. The still fledgling mobile wearable computing device will have to remain embryonic for a bit longer. According to the latest info straight from Google sources, Google Glass' official launch has been delayed until 2014. They aren't experiencing any major technical difficulties with the device. They are simply taking extra precaution to make sure the experience of using the device is just right.
It's a rare thing when a company takes a bit longer to "fully bake" their products for consumer consumption, and several analysts in the tech industry have saluted Google for their wise move. Here's a quote with several perspectives,
That's not all we have for you on the subject of Google Glass. An interesting new app is being developed for the device which offers a compelling and useful reason to own it for some users. This app is called Crystal Shopper and it aims to turn you into a "shopping ninja" with the help of Google Glass. This app allows you to search for prices on a given product and even fetches Amazon ratings from the web, all after you simply scan the barcode of the product by giving it a glance with Google Glass. What a neat idea!"I'm pleased that Google has the discipline to hold Glass back until they think it's perfect," said Patrick Moorhead, an analyst at Moor Insights & Strategy. "Typically, Google will throw products out before they're ready, like the Nexus Q. Glass is a new category of devices and it's important that it works well. [If not], it could stunt the growth of these kinds of devices."
"That's interesting, but not surprising," said Zeus Kerravala, an analyst at ZK Research. "Glass has so much hype around it that it's more important Google get it right than get it out early or on time."
Dan Olds, an analyst at Gabriel Consulting Group, said his bet is that Google is taking extra time to focus more on Google Glass marketing than technology.
"Google hasn't said anything about the slip or why it's happening," said Olds. "If I were to speculate, I'd say it's more marketing related than technical. Just the specter of Google Glass has caused a lot of buzz in both the tech world and with consumers. Businesses have banned them preemptively and there have been lots of discussions about how this device impacts privacy.
"I think Google wants some extra time to figure out how to best introduce Glass and how to make prospective customers, and the people around them, feel more comfortable with the technology," he added.
It should be noted that the app looks a little laggy in the video demo above, but that is likely just one of the reasons why Google is going to take a bit longer to release the device. This way, they can work out all the tiny little kinks in apps and functionality before it eve hits retail shelves.