Motorola Mobility Helps Business Owners Switch to Android with New Trade-in Program

This is a discussion on Motorola Mobility Helps Business Owners Switch to Android with New Trade-in Program within the Android News forums, part of the Android.net category; Motorola is trying to focus its attention more and more on garnering more clientele from the business sector. They are kicking off a new trade-in ...

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Thread: Motorola Mobility Helps Business Owners Switch to Android with New Trade-in Program

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    Motorola Mobility Helps Business Owners Switch to Android with New Trade-in Program


    Motorola is trying to focus its attention more and more on garnering more clientele from the business sector. They are kicking off a new trade-in program as an enticement to help business owners switch to Android. This new program will start on February 28th. Here is a quote from their press release with some details,

    Starting tomorrow, the company will be offering up to $200 cash back for a consumer’s old device when a Motorola Business Ready smartphone is purchased, providing an instant online quote, pre-paid shipping label, and payment within four to six weeks of receipt. In addition, Motorola Mobility will be offering the MotoAssist™ IT service to give business users access to IT professionals who can help set up accounts, transfer contacts seamlessly, and even work directly with corporate IT departments.
    Perhaps with Sanjay Jha getting the boot after Google takes over, more programs like these can revitalize Motorola's marketshare and fanbase. Here's the full press release below:

    Motorola Mobility Now Making it Easier than Ever for Business Users to Switch to Android

    Company launching new trade-in program and offering dedicated MotoAssist IT service with new Business Ready smartphone purchases

    Feb. 27, 2012

    LIBERTYVILLE, Ill. – Feb. 27, 2012 – Business users who are looking to trade in their old smartphone and bring an Android-based device to work now have a more compelling reason than ever to make the leap, with Motorola Mobility’s new program designed to help professional consumers – or “prosumers” -- make the switch. Starting tomorrow, the company will be offering up to $200 cash back for a consumer’s old device when a Motorola Business Ready smartphone is purchased, providing an instant online quote, pre-paid shipping label, and payment within four to six weeks of receipt. In addition, Motorola Mobility will be offering the MotoAssist™ IT service to give business users access to IT professionals who can help set up accounts, transfer contacts seamlessly, and even work directly with corporate IT departments.

    The new program will go live on Tuesday, Feb. 28th at Motorola Business Ready - Motorola Mobility, Inc. USA.


    About Motorola Mobility
    Motorola Mobility, Inc. (NYSE:MMI) fuses innovative technology with human insights to create experiences that simplify, connect and enrich people's lives. Our portfolio includes converged mobile devices such as smartphones and tablets; wireless accessories; end-to-end video and data delivery; and management solutions, including set-tops and data-access devices. For more information, visit motorola.com/mobility.
    Source: Motorola

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    This should help put RIM out of business. I therefore wonder if this could be construed as "anti-competitive practices" in a lawsuit.
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