Editor in Chief
Newest comScore Data: Android Still On Top; Samsung in 1st, LG in 2nd & Apple 3rd
The newest comScore data should have Google, Samsung and LG (?) fans happy. According to the latest marketing numbers from the company, Google's Android still leads in the following category: Top Smartphone Platforms 3; Month Avg. Ending Jul. 2012 vs. 3 Month Avg. Ending Apr. 2012; Total U.S. Smartphone Subscribers Ages 13+. Android took up 52.2% of the market, which was an increase of 1.4%. Apple's iOS came in second with 33.4%, which was an increase of 2%. These numbers came at the expense of RIM, Microsoft and Symbian.
The most interesting thing about the study was the OEM numbers for the following category: Top Mobile OEMs 3; Month Avg. Ending Jul. 2012 vs. 3 Month Avg. Ending Apr. 2012; Total U.S. Mobile Subscribers (Smartphone & Non-Smartphone) Ages 13+. Samsung took first place (unsurprisingly) with 25.6%, which was a tiny decline of -0.3%. What was surprising is that LG is still in second place and Apple is still in third. LG held 18.4%, which was a decline of -0.8%, and Apple showed 16.3%, which was an increase of 1.9%. This dip was at the expense of Motorola which dropped -1.3% to an 11.2% marketshare.
Wow, even though they gained a few points, that's gotta sting for Apple to be second fiddle to LG. I wonder why they haven't sued them yet? For more info, hit the source link below.
09-05-2012 04:32 PM